594: App Monetization & Growing an Ad Network with Vadim Rogovskiy

2 min


0

Description

Today’s visitor went from company to working a excessive development advert community to now constructing an progressive expertise for physique measurement. You will uncover how on earth he’s capable of run his two firms, utilizing rewarded video as a monetization channel and the way he decides to pivot or begin a brand new firm.

Vadim Rogovskiy is the CEO and Co-Founder of 3DLOOK and founder at Clickky.

Show Notes

Rewarded Videos as a Monetization c=Channel

The finest monetization channel relies on the app class however when you have a sport, go for rewarded movies. This is the most well liked pattern at this juncture and one which may provide the highest yields and handiest CPMs. Rewarded movies are when a participant is given an incentive for watching a video with a call-to-action on the finish. Make the movies simple to look at in your gamers by making them quick (20 – 30 seconds) as that is the easiest way to get installs with out spending a lot since you’ll often simply give out digital currencies. If you’re partnering with one other community, you receives a commission by the variety of installs accomplished through your app so you may get earnings via this too. Place your movies strategically throughout pure breaks reminiscent of between ranges or when the participant is about to give up.

Pivoting and Starting a New Company

Vadim began an company with social media promoting then went into improvement after which to Clikky. He shares that in case you are centered on a enterprise, two years is the interval if you determine if you wish to push via with the enterprise. If you see that your small business shouldn’t be taking off on this preliminary two years, perhaps you’re doing one thing improper or perhaps the market is just too small so your efforts is not going to be rewarded as you’ve got anticipated. This is what occurred to his social media company – he anticipated massive reaps however realized that the market was too small. When he moved to apps, it was extra bold they usually have been creating apps for a world viewers however he noticed that it was not scalable. Right now, he feels that he’s proper the place he desires to be as a result of he’s in a scalable enterprise with a quick rising market.

Show Mention

–3DLOOK integration – Starlook

– Fav app: Headspace: (iTunes | Google Play)


What's Your Reaction?

hate hate
0
hate
confused confused
0
confused
fail fail
0
fail
fun fun
0
fun
geeky geeky
0
geeky
love love
0
love
lol lol
0
lol
omg omg
0
omg
win win
0
win

0 Comments

Your email address will not be published. Required fields are marked *

Choose A Format
Trivia quiz
Series of questions with right and wrong answers that intends to check knowledge
Poll
Voting to make decisions or determine opinions
Story
Formatted Text with Embeds and Visuals
List
The Classic Internet Listicles
Meme
Upload your own images to make custom memes
Video
Youtube, Vimeo or Vine Embeds
Audio
Soundcloud or Mixcloud Embeds
Image
Photo or GIF
Gif
GIF format